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How much will you spend on your honey?

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Hilliards Chocolates in Norwell is stocked with cards, flowers, candy and more in preparation for Valentine's Day on the South Shore in this 2023 file photo. © Greg Derr/ Patriot Ledger / USA TODAY NETWORK

(New York, NY) — It’s shaping up to be a record year for Valentine’s Day spending. That’s according to the National Retail Federation. It says consumers plan to spend a total of 25-point-eight billion dollars this Valentines day, on par with last year’s spending and the third highest in the survey’s history. 62-percent of consumers ages 25-to-34 intend to celebrate this year, more than any other age group. Consumers expect to spend 185-dollar each on average, that’s nearly eight dollars more than the average Valentine’s Day spending over the last five years.

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