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The Rita Cosby Show
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Pepsi and Bobby Flay Partner for “Cola-ogne”

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Looking for a new scent this summer, gentlemen? Start thinking soda! Pepsi and chef Bobby Flay partnered up for a very summer-inspired spritz.

(Purchase, NY) – If you’re looking for a unique video for dad this Father’s Day, consider Pepsi. Not the soda — the cologne. Purchase, New York based PepsiCo has partnered with celebrity chef Bobby Flay to offer a new cologne that’s called “Smoked.” This “Cola-ogne” is not going to be sold in stores — instead, Pepsi is giving away bottles in a contest organized via its Instagram account.

That said, select Walmart locations will offer free samples of the cologne on Saturday. Apparently the fragrance aims to capture summer scents of grilling and ice-cold Pepsi cola. It features notes of citrus, wood, and caramel.

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