(San Francisco, CA) – Online activity and Google searches are a way to gauge activity IRL, or in real life. And right now trendlines point to a housing market that could be heating up — as tied to mortgages. NewsNation reviewed Google Trends data and found “help with mortgage” is at its highest level since August 2009.
But could the searches be related to “payment stress” or difficulties coming up with enough money for monthly payments? Not according to NewsNation. Their reporting suggests people are also Googling for help with mortgage applications — as well as general guidance. Google’s data also found that other warning signs, like searches for “foreclosure” — have not increased — and remain relatively low per historical trends.
Earlier this year, Sid Rosenberg of “Sid and Friends in the Morning” caught up with Keith Kantrowitz, President of Power Express Mortgage. They talked about life in New York, its high cost of living, and the complexities of the local real estate market, touching the potential impact of political changes on business and living conditions in the city if Democrat Socialist Zohran Mamdani is elected Mayor.
