
77WABC and simulcast station 107.1WLIR-FM, Long Island, have a secret weapon – our air personalities! Our on air hosts create an intimate, one-on-one connection with listeners that feels personal. Furthermore, our on air talent are highly respected, big-name personalities with expertise in areas such as politics, business, entertainment, journalism, music, investing, finance, and more.
That combination – a strong relationship and respected expertise – is what makes our air personalities so influential and why endorsements and host-read commercials offer brands and businesses a powerful way to build credibility.
When our air talent talks, consumers listen. Our air personalities are a trusted “voice” that the audience has ‘known’ for years, including morning man Sid Rosenberg, finance experts Larry Kudlow and Steve Moore, business titan John Catsimatidis, EMMY Award-winning Rita Cosby, political insights authority Roger Stone, broadcast journalist Dominic Carter, music radio legend Cousin Brucie Morrow, and more.
Our two New York radio stations rank #1 and #2 in how many hours listeners spend with us weekly. 107.1WLIR-FM listeners stay connected for a staggering 26 hours and 15 minutes per week and 77WABC generates 11 hours and 15 minutes of listening per week.*
Imagine the power of that kind of influence. Now imagine harnessing that power for your business. When your advertising message is delivered by a voice that is familiar and trusted, listeners are driven to act. Our on-air talent and production team are ready to help you tap into that influence.
*Source: Nielsen Audio, New York Metro, P12+, Weekly Time Spent Listening, M-Su 6a-6a, June 2025 










