You bet it does, especially when someone is looking for a credible hospital or health care provider. How do you establish that credibility, and where do you find the people who are searching for the services you provide?
77WABC delivers both: a highly engaged audience and one that is seeking the services you provide. 86.8% of our weekly audience used a health care specialist in the past year and 77.9% used a hospital in that same time period.
Our on-air personalities are trusted voices with a loyal following that has been with them for years. When you combine targeted reach and influential personalities, your message resonates and that sought-after credibility is realized.
You can extend your reach with our sister station, WLIR-FM, which simulcasts 77WABC programming and connects with listeners in hard-to-reach areas on the far end of Eastern Long Island – a very important audience in the summer months.
77WABC can give your health care facility or practice credibility with an engaged audience. We will partner you with an Integrated Marketing Specialist who will help you design a targeted campaign, across audio and digital channels.
