Shoppers cruise Cielo Vista Mall looking for deals on Black Friday.
Syndication: ElPaso
(New York, NY) — This holiday season set a new online shopping record. Americans spend 222-billion dollars shopping from November 1st through the end of 2023. That’s nearly a five-percent increase from the previous holiday season, according to an Adobe Analytics report. Adobe credits deep discounts and Buy Now, Pay Later options like Klarna and AfterPay. The report shows that Americans are still spending at record amounts, despite saying they’re not happy with the economy.
Cyber Week was especially strong this year. That’s the five days between Thanksgiving and Cyber Monday. Spending that week was up around 8% from 2022. Retail sales were about 4 billion a day during cyber week.